\Facebook CEO Mark Zuckerberg (Mark Zuckerberg) shared details of new Instagram features that will allow creators to pay for their content.
The feature was announced this week in a live broadcast, which featured Instagram CEO Adam Mosseri (Adam Mosseri), and will allow content creators to earn multiple revenue streams.
3 Ways To Make Money On Instagram
- Partnerships with brands
- Selling merchandise
- Recommending affiliate products
1. Connecting Brands With Creators
Instagram is developing a “market” for brands so they can discover and sponsor emerging creators.
This will simplify the process of establishing a brand association between the two parties.
It seems that it can help attract the attention of creators; otherwise, they may not be the subject of brand attention.
2. Instagram Creator Shops
The Instagram creator store will allow users with regular accounts to sell items on their personal profiles.
The Creators Store is an extension of the Facebook and Instagram stores launched last year.
Previously only applied to corporate accounts, normal users will soon be able to create their own stores on Instagram.
3. Affiliate Recommendation Marketplace
This will make it easier for creators to find opportunities to earn commissions by recommending products.
Developing the affiliate referral market can allow creators to find more recommended products that match their value.
Zuckerberg and Mosseri did not disclose when these features will be available, although they promised to reveal more information soon.
Nothing can stop Instagram users from making money this way.
But they have to do it their way, which requires getting in touch with the brand, setting up an ecommerce store, and joining a membership affiliate program.
Instagram aims to simplify these processes by making it easier for creators to fill out everything in the app, which also benefits Instagram, because the company does not make money when creators establish partnerships with brands on their own or sell products through their own stores.
By keeping all income-generating activities within Instagram, businesses can reduce revenue and / or charge service fees on their own.
It’s unclear how Instagram plans to benefit from the new features.