Does Bold Text Help SEO? Google’s John Muller Explains

Does Bold Text Help SEO? Google's John Muller Explains

Google’s John Mueller has confirmed that by bolding important text in paragraphs, it helps Google SEO the site by better understanding the content. This is stated in the Google Search Central SEO Office Hours Hangout, recorded November 12, 2021. You will be asked about the benefits of using bold. Is it a purely stylistic choice? … Read more